Nudge
The Nudge Unit has been considering, per its brief, the small individual incentives that shape collective behaviour: a 1p increase to the 5p carrier bag charge; on-the-spot fines (“or sit-ups! We could make them do sit-ups!”) for looking poor; the salutary effect on spectators of a well-scripted public hanging. Adam is skeptical about this latter: “what are they going to get from it that they don’t already get from Game of Thrones? …